Product Discovery Workshop

What is a product discovery workshop?

Product Discovery Workshops are a key stage in creating a dedicated digital product. Their aim is to gain a deep understanding of the client's vision, the specifics of their business, and to identify the challenges facing the organization. During this interactive process, specialists from various fields (including business analysts, UX designers, IT architects) cooperate with the client in order to map current processes, understand needs, and develop solutions tailored to the unique requirements of the enterprise.

Creating a new product is a process that can be divided into several key stages:

• Every project begins with an idea. At this phase, it is crucial to understand the vision, business goals, and expectations for the product. This is where Product Discovery Workshops come into play. It is the moment when we analyze the client's business, identify bottlenecks, and understand user needs. At this stage, we often utilize methodologies such as Design Thinking or Domain-Driven Design (DDD) to build a shared vision of the solution.

• After gathering all the information during the workshops, we develop a Proof of Concept (PoC)—an early, simplified prototype version of the product. This allows us to verify client’s assumptions and see whether it meets expectations.

• The next step is to create an MVP—minimum viable product—containing the essential functions. This enables quick market entry, gathering user feedback, and iteratively refining the solution.

• The final stage is the product launch. Thanks to the previous steps, we ensure that the created solution meets user needs and addresses real business problems.

Our approach to discovery workshops

During our workshops, we exploit methodologies such as Design Thinking and Domain-Driven Design to create solutions perfectly aligned with the client’s business. Design Thinking helps us understand user needs and develop intuitive products, while DDD focuses on modeling the client’s business domain, ensuring that the solution addresses complex requirements and processes.

The benefits of discovery workshops

Discovery Workshops provide numerous benefits that aid in the effective implementation of the product:

1. Securing funding

Based on the strategies and process visualizations developed during the workshops, we assist clients in securing funding, including grants. This enables them to pursue ambitious projects with the support of external funds.

2. Clarifying the vision

Collaborative analysis of business processes and identification of bottlenecks allows us to clarify the product vision. This results in solutions that support the long-term goals and strategic vision of the company.

3. Creating an implementation plan

The workshops facilitate the development of a concrete product implementation plan. We create a map of business processes and identify key areas for improvement, streamlining the effectiveness of project execution.

Ready to Get Started? Want to turn your digital product idea into reality?

Contact us and find out how we can help you navigate the process from idea to finished solution.